Viu and swedish fashion label House of Dagmar created the new models The Greta and The Sigrid for swedish long summer days, Midsommar.
The collaboration between Viu and House of Dagmar merges the precision of Viu and the passion of House of Dagmar for a design celebrating femininity. The swedish brand takes inspiration from architecture and contemporary art in order to create sophisticated design.
The Greta and the Sigrid make reference to the iconic swedish artists Greta Garbo and Sifrid Hjerten, source of inspiration for House of Dagmar, strengthening the willingness of creating fashion for future generations of influencers.
Inspired by Scandinavia, hand made in Italy. These new frames with a curved and large shape are made of cotton acetate. With its layers of contrasting acetate, these frames are perfect for an extravagant and intellectual look.
House of Dagmar is the swedish fashion brand winner of the prestigious Elle Designer of the Year Award 2015. Founded in 2005 by Kristina Tjader with her sisters Sofia Wallenstam and Karin Soderlind, and named after their grandmother Dagmar who was a seamstress, the label proposes sophisticated, comfortable and feminine design with a Swedish edge.
For more information www.shopviu.com